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Half Of Adults Think Valentine’s Day Is A Waste Of Money

Novelty mugs, inexpensive lingerie, and gift cards are among the worst presents for Valentine's Day

Half of adults think Valentine’s Day is a “waste of money”- with novelty mugs, cheap underwear, and gift vouchers among the worst presents.

A poll of 2,015 adults found 50 percent are bored of the same old gestures and would like their partner to make more effort, rather than splurge money on items they don’t really want.

Other disappointing gifts include candles, budget jewelry, and “the wrong” perfume – with some also having received socks, a half-eaten box of chocolates, and a car mat.

Couple pose for photos in Hangzhou in east China’s Zhejiang province Tuesday, Feb. 14, 2023, Valentine’s Day. Today set aside some time to plan and enjoy a romantic getaway, whether for a day trip or a long weekend. PHOTO BY LONG WEI/GETTY IMAGES

But while some consider Valentine’s Day to be money down the drain, 31 percent admit they’d be miffed if their other half did absolutely nothing.

The research, commissioned by, also revealed what would go down well on February 14, with 22 percent wanting to celebrate it by going for a weekend or few days away in Britain.

Relationship expert and coach, Sarah Louise Ryan, said: “Couples who travel together often end up more fulfilled and happier in their relationship.

“There are many reasons for this inclusive of the fact it encourages communication and can deepen feelings of commitment as they plan their trips ahead of time, looking towards the future. Travel allows more opportunities for romance and time outside of the day-to-day routine, meaning romantic sparks can be reignited.

“What’s more, having special places that remind you of happy times can serve as the building blocks of a long term, fulfilling partnership.

“Where flowers and chocolates can play a part, this Valentine’s Day I’d encourage all couples to carve out some time to book and experience a romantic getaway, whether for a day trip or a long weekend.”

The study also found 36 percent consider the act of planning a trip together to be key sign of commitment during a fledgling relationship.

A man sells balloons in the shape of hearts on Valentine’s Day during the Russian-Ukrainian war in Lviv, Ukraine on February 14, 2023. PHOTO BY PAVLO PALAMARCHUK/GETTY IMAGES

Similarly, 30 percent claim to feel most connected to their partner when exploring new surroundings, while 25 percent feel at their best as a couple when spending time outdoors.

And for those thinking of planning a last-minute staycation this Valentine’s, the Lake District, Cornwall and the Cotswolds were voted the most romantic.

Catherine Lyver, of, which offers a “Two Together Railcard” entitling two adults to discounted train travel, said: “Our latest research reinforces that traveling together strengthens relationships.”


Produced in association with SWNS Talker.

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